Minneapolis, Minnesota

Tim Smith

BIO   |   

Tim serves as the Chief Consultant – Marketing, Branding, and Communications, for Visionary Philanthropic Consulting. He is also the Founder, CEO and Chief Strategy Officer for Invoke Marketing.  Tim is highly regarded as an insightful, persuasive, and innovative marketing strategist and brand communication executive.

Having spent the bulk of his career working with Fortune 500 brands and companies across multiple industries including CPG, health care, nonprofit, med-tech, health-tech, consumer electronics, and retail – Tim now passionately dedicates 100% of his expertise and time to helping nonprofit organizations, of all sizes, get unstuck and experience sustainable growth.

Tim’s unique understanding of how different communication strategies impact the decision-making process, allows him to develop more relevant and engaging brand messaging for high-net-worth potential donors. He is a passionate and persuasive leader and because of his experience on both the client and agency side of the business, Tim has a deep understanding of the issues facing executive leadership. He is known for challenging status quo, connecting reality with the north star, and driving brand strategy and innovation in a way that takes nonprofit brands and organizations to a level of growth and maturity they either didn’t realize was possible or didn’t know how to achieve.

To help design an effective communication strategy and strengthen brand messaging, Tim frequently helps clients by facilitating a strategic planning process to clarify their Mission, Vision, Values, and Key Benefits.

Tim has had the honor to work with countless brands, large and small over the years. These are a few of his favorites:

General Mills – 3M – Novartis – Best Buy – Carlson School of Management – Children’s Miracle Network – Boston Scientific – United Healthcare – Wishes & More – Coke – Easter Seals – Zerorez U Deliver Medical – Target – Neighborhood House – Sony PlayStation –– Amplify Mission Network Change Inc. – Lifetouch – Rise – Unilever – Nestle – American Family Ins. – Gerber Baby Food  Seagate – Land O’ Lakes – Parker Brothers – Tyson Foods – Walmart – The Link – Santa Catalina School